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The Benefits of an FAQ Section for Your Product Page

When people browse your products online, they don’t have the benefit of a sales assistant nearby to help them with any general queries they have, like in physical store. It is however, easy for an e-commerce store to replicate this in some ways by using a Frequently Asked Questions (FAQ) section in product page. [...]

The Importance of a robots.txt File

Some customers asked our engineers why their site seems slow and generates very high “load”. Quick answer: This happens because search engines index each page on their site hundreds of different ways, following every possible link to search, sort, and filter the results. [...]

Introduction to Conversion Rate Optimization

Conversion rate optimisation or CRO isn’t about increasing traffic to your website, instead it’s about increasing revenue from existing traffic or an even simpler definition: conversion rate optimization is finding why visitors aren’t converting and fixing it. [...]

We are more sensitive at the lowest price or the biggest discount?

Use the Special Deal - Groupon Style extension to display to your site the discount campagin. A promotion campaign is good only if it is empathic with the real needs of customers. [...]

Get your customers closer than ever

…or how to gain your customers' loyalty. Companies throughout the world are now utilizing loyalty programs more often than ever before. These organizations understand the importance of retaining existing customers and choose to implement a system directed specifically at building customer loyalty. [...]

You added a new product in the store. Who notifies your friends on Facebook?

How do you announce your friends on Facebook when you added a new product in the store? Do you want to be more efficient? Be efficient and share automatically on Facebook when adding or editing a product. [...]

OpenCart Facebook Login enhances the trust given by a customer of an online store

Facebook Login enhances the trust given by a customer of an online store. Most of the discussions about Facebook Login are reduced at the discretion and convenience of the users. Instead, when people with some SEO experience participate, the discussion is also focused on the importance of trust granted by a person to an online store. [...]

4 Years Old

4 Years Old

Hey, today it’s a very significant day for us - is our birthday. Our fourth birthday. We didn't think that we will reach this milestone but we did it and that’s thanks to you guys. Each of you has contributed a little to the development of our OpenCart extensions Club and we are very grateful for it. Come and see the surprises! [...]

Remember every morning that OpenCart's Android Store is for loyal customers

Do you have an online store and plan to test your customer loyalty? Use OpenCart Android Store extension. When it comes to how mobile applications have changed customer preferences many online stores administrators tend to feel intimidated by those with a higher sales volume. In reality, it just takes creativity and innovation. [...]

The Three S's of E-Commerce

In a previous article we wrote about the emotional experience online that lasts three times longer than a rational experience. Indeed, creating personal experiences through creative digital storytelling and personalisation will facilitate an emotional connection with your brand. But, as we said, getting your messaging and story on point is only half the battle. [...]

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