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How OpenCart default search will make you lose money every day

Yep, (unfortunately) is true - your store is losing money every day because of non-relevant search results in default OpenCart search. The biggest losses are in case of those who use search with autosuggestion (like in Journal theme and other). [...]

Introduction to Conversion Rate Optimization

Conversion rate optimisation or CRO isn’t about increasing traffic to your website, instead it’s about increasing revenue from existing traffic or an even simpler definition: conversion rate optimization is finding why visitors aren’t converting and fixing it. [...]

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